Flexible warehouse logistics - the key to omnichannel success

Global supply chains are experiencing a paradigm shift; delays and disruptions have resulted in logistics professionals examining every node in their supply chain to find solution. With the goal is to increase efficiency without letting it eat away working capital, at a time where warehousing prices are on the rise, logistics professionals are having to find new and innovative solutions to age-old questions.

Why is there a stronger need for warehouse logistics?

The pandemic uncovered hidden flaws in supply chain functions, especially as ecommerce scaled up. Inefficiencies in conventional retail warehouse logistics set-ups were uncovered, highlighting how they were slowing down global end-to-end logistics.

Additionally, demand patterns changed. No longer are we seeing them constricted by earlier historical trends. Today, demand patterns are reactive and flexible, with customer expectation of brands higher than before. Brands are feeling the heat, with their competitors enacting agile and flexible movements to cater to customer’s growing demands, utilising varied product options across sales channels. There’s a vital need to keep up, and steps need to be taken for stronger end-to-end logistics.